Prices for stores
Every price we charge in Sweden, in full. Prices exclude VAT. No quotes, no negotiated deals, no increases without notice.
Being listed: 0 kr
Comparison listing is free, including the direct link to your shop. We never hide or delink a store because it does not pay, and payment never changes where an offer appears in the price order.
Google Shopping through Mervo (CSS)
Connect your Google Shopping campaigns to Mervo as your comparison shopping service. Google keeps 20 % of a direct bid before the auction; through a CSS the whole bid counts. You pay us a flat monthly fee by catalogue size, well below what that is worth for an active advertiser.
| Plan | Products in your feed | Per month | Pays for itself from a monthly Google budget of |
|---|---|---|---|
| Start | up to 1 000 | 990 kr | 4 950 kr |
| Growth | up to 10 000 | 2 490 kr | 12 450 kr |
| Scale | up to 50 000 | 5 990 kr | 29 950 kr |
| Unlimited | no limit | 12 900 kr | 64 500 kr |
Example: with 50 000 kr a month on Google Shopping, the same positions through our CSS cost 10 000 kr less. The Start plan costs 990 kr.
Monthly, cancel any time at the end of a month. The plan follows the number of active products in your feed; a bigger catalogue moves you up at the next month. The saving is Google's and depends on your own bids.
Sponsored (optional)
From 2,50 kr per valid click. A sponsored row is an extra, labelled copy of your offer; your offer keeps its own place in the price order. The row is never shown above an in-stock offer that is 2 % or more cheaper, and there is at most one in every five results. You pay the published rate plus only what it takes to beat the next bid (second price). Clicks from bots and repeats are not billed.
Get started
- Find your store (we probably list it already) or apply.
- Paste the feed URL you already use for Prisjakt, PriceRunner or Google Shopping and check it in the browser: you see what we read, product by product.
- We approve accounts the same working day when they arrive before 15:00, and you go live.
VAT and invoices
Prices exclude VAT. Each market is invoiced monthly in its own currency. Within our own country we add VAT at the standard rate; to businesses elsewhere in the EU we invoice without VAT under the reverse charge; Norwegian businesses account for Norwegian VAT themselves. Every invoice carries our registration number and yours.