For stores
Mervo compares prices from stores in Sweden. Here is how stores are listed and how we count clicks.
Listing
Listing is free. Whether a store pays us never affects whether it is listed, how its prices are shown, or whether we link to it. Stores can buy a clearly labelled placement, never a better position in the comparison.
How we count clicks
Every link from Mervo to a store goes through our own redirect, which records the click. A click is valid when a person opens the store. We do not count:
- automated traffic, such as search engine crawlers and link previews
- clicks from data centre and cloud networks
- a repeat click on the same offer from the same device within 30 minutes
Stores with a price-per-click agreement pay only for valid clicks. With affiliate networks, the network counts sales under its own rules.
We do not store IP addresses or browser details, only one-way codes that change every day.